Case Study: Blind Momentum
Running Toward the Impossible
The Project
Blind Momentum is a feature-length documentary that follows writer, speaker, and rare disease advocate Laura King Edwards on an extraordinary journey to break the world record for the fastest blindfolded half marathon by a woman—ten years after running her first race in honor of her blind sister, Taylor.
This deeply personal and visually powerful film explores the intersection of grief, resilience, and purpose, and invites audiences to consider what it truly means to keep moving forward—against all odds.
The Story
In 2006, Laura’s younger sister Taylor was diagnosed with Batten disease, a rare and fatal neurodegenerative disorder. Over the years, Laura and her family became relentless advocates, raising millions for research and reshaping policy. But in 2018, Taylor passed away.
Now, five years later—and one year after major reconstructive ankle surgery—Laura is training to run blindfolded once more. But this time, she’s chasing a world record.
Blind Momentum documents Laura’s physical and emotional journey, capturing her training, her grief, her unrelenting drive, and the ripple effects of Taylor’s legacy.
Our Role
Tice Studios is leading the full creative execution of this feature documentary.
Scope includes:
Creative development and fundraising
Production planning and direction
Cinematography across multiple locations and events
Audio recording and design
Post-production, including editing, color, and sound mix
Original score and music supervision
Marketing strategy consultation and social media content
This project embodies everything we value as storytellers: emotional depth, visual beauty, purpose-driven impact, and transformation.
The Impact
Though still in post-production, Blind Momentum is already gaining momentum. With a dedicated audience and outreach strategy in place, the film is designed to raise awareness for Batten disease, inspire individuals facing seemingly insurmountable obstacles, and elevate conversations around advocacy, endurance, and human potential.
Explore the full story, meet the team, and follow the journey.